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Aws Nasser with a glowing amber visor — generative AI production

AI Creative Producer — Abu Dhabi Prompt in. Worlds out.

One person, a full creative studio — generative video, image, voice & music pipelines that ship to millions of screens daily.

SNDPHWIK

Trusted on air & on ground
Sky News Arabia · Dubai Police · Huawei · IKEA

Currently

Senior AI Automation Specialist
Sky News Arabia — broadcast pipelines

Featured with
Sky News Arabia Huawei IKEA
◦ 10+ Years Exp
3× Telly AwardsGenAI since 2022
  Scroll
0+Years of design experience
0+Years building GenAI pipelines
0×Faster than usual production
0×Telly Awards — 2× Silver, 1× Bronze
Aws Nasser — from the CV

Award-winning designer with 10+ years across broadcast, brand & film — on-air show branding, editorial design and generative AI production. 2× Telly Award winner.

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Experience

A decade across newsrooms & brands

01 — 07
Generative film production inside IMI — the media group behind Sky News Arabia, The National and CNN Business Arabic. Building cinematic AI sequences and brand films end-to-end: image and video generation through edit and finish, delivered for broadcast and digital.
Film ProductionGenerative AIBroadcast
Architected end-to-end generative AI pipelines for broadcast, digital and event assets viewed by millions daily — cutting asset turnaround from days to hours. Built an n8n + Weavy automation system that improved team efficiency by 40% across 50+ monthly projects. Directed multi-platform branding for Al Ain, The National and IMI Media Group, led daily broadcast production for Sky News Arabia and CNN Business Arabic, and delivered hands-on AI training at IMI Media Academy.
AI Pipelinesn8n AutomationBroadcastAI Training
Managed design output across three major locations — Yas Island, Al Wahda and Al Ain — delivering POS, environmental and digital assets with unified consistency under IKEA's global brand standards.
RetailBrand StandardsEnvironmental
Key design partner for the Huawei Marketing Team — in-app visuals for Huawei Music and large-scale OOH billboard campaigns on Sheikh Zayed Road. Began integrating generative AI into production here in 2022, the foundation of today's multi-modal pipeline.
Huawei MusicOOH CampaignsEarly AI Adoption
Led the creative team — daily client concepts, quality assurance, task delegation and client strategy pitches.
Creative DirectionTeam LeadershipStrategy
Produced high-quality motion video packages from news scripts with custom music and premium graphics.
Motion DesignBroadcast
Progressive design career across motion graphics, broadcast, social and OOH. Led broadcast design for Ninar FM at Syriatel and exceeded social media KPIs by 20%.
Broadcast DesignSocial MediaOOH
Portfolio

Selected works — drag the deck

02 — 07
Dubai Police AI campaign
AI CutsSky News Arabia
Sky News Arabia broadcast pipeline
AI Explainer VideoSky News Arabia
Podcast visual identity
AI Editorial ExplainerSky News Arabia
Instagram automation system
AI Car AdAI creation
Drag · Scroll · Click to open
Dubai Police AI campaign AI Creation
AI CutsSky News Arabia
Broadcast AI pipeline Broadcast
AI Explainer VideoSky News Arabia
Instagram automation Socials
AI Car AdAI creation
Podcast visual identity AI Creation
AI Editorial ExplainerSky News Arabia
Brand key visual Branding
Promo Graphic DesignSky News Arabia
US Elections 2024 — Sky News Arabia Branding
US Elections 2024Election-night brand system · on Behance
Olympic Games Paris 2024 brand Branding
Olympics Paris 2024Games brand package · on Behance
Excellence Award UAE Branding
Excellence Award UAEIdentity & collateral · on Behance
Podcast Al Eid Podcasts
Podcast Al EidIdentity & packaging · on Behance
Al Mahrousa Podcast Podcasts
Al Mahrousa PodcastVisual identity · on Behance
Sham FM V2 Podcasts
Sham FM V2Station identity · on Behance
SNA Radio Campaigns
SNA RadioMultiplatform campaign · on Behance
One Million Smile — BASMA Campaigns
One Million SmileCharity campaign · on Behance
Prompt Library

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10+Years
Aws Nasser — portrait
@awsnassertech
About Me

One person.
A full creative studio.

I was one of the UAE's earliest adopters of generative AI in creative production — building pipelines since 2022, before most studios knew they existed.

Today I deliver the combined output of a graphic designer, motion animator, and audio/voice/music producer — simultaneously. From brief to broadcast-ready, for clients like Dubai Police, Sky News Arabia, Huawei and IKEA.

I run continuous R&D on emerging AI models, so only production-proven tools ever touch client work. Follow the journey on @awsnassertech.

Toolkit

Tools I run daily

05 — 07
ClaudeReasoning & agents
MidjourneyImage generation
SeedreamImage generation
KlingVideo generation
VeoVideo generation
ElevenLabsVoice production
SunoMusic composition
n8nAutomation
MCPAgent integrations
Adobe CCClassic design
ClaudeReasoning & agents
MidjourneyImage generation
SeedreamImage generation
KlingVideo generation
VeoVideo generation
ElevenLabsVoice production
SunoMusic composition
n8nAutomation
MCPAgent integrations
Adobe CCClassic design
Dubai Police Sky News Arabia Huawei IKEA CNN Business Arabic IMI Media
LinkedIn Recommendations

What people say

06 — 07
LinkedIn recommendation Aws is one of the most talented and dedicated creatives members of all the teams I worked with. His determination to bring out his utmost best is admirable. Working with him was a real pleasure and I highly recommend him for any creative role without hesitation.
MA
Mazen Abo CharManaged Aws directly · Oct 2022
LinkedIn recommendation Aws is a very talented creative designer, technically knowledgeable in media and web production. He was known for his high-quality work, customer care and satisfaction, and for his ability to manage a large group of designers. Our clients appreciated his dedication to deliver a quality product on time!
JA
Jawad AbouelFadelWorked with Aws on the same team · Oct 2022
Work Process

Brief to broadcast

07 — 07
1

Brief

Understand goals, audience, platforms and constraints.

2

Pipeline Design

Select the right models and build the generation workflow.

3

AI Production

Generate, iterate and art-direct visuals, audio and motion.

4

Delivery

Broadcast-ready assets, QA'd and formatted per platform.

FAQ

Questions, answered

My personal portfolio — a showcase of AI-driven creative work, plus a free prompt library I share with the community.

With generative AI pipelines I design and direct — combining image and video models, voice and music tools, and classic design craft for the final grade.

Yes. The prompt library is my way of giving back to the creator community. Copy them, adapt them, build with them.

Claude for reasoning and agents, Midjourney / Seedream for images, Kling / Veo for video, ElevenLabs and Suno for audio, n8n for automation — plus the full Adobe suite.

Instagram

Live from @awsnassertech

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Contact

Let's build
something unreal.

Questions about my work, the prompt library, or generative AI in general — I'd love to hear from you.

info@awsnasser.com